2 of 2 copies available
2 of 2 copies available
Most business books give you the same old advice: Write a business plan, study the competition, seek investors, yadda yadda. If you're looking for a book like that, put this one back on the shelf.
Read it and you'll know why plans are actually harmful, why you don't need outside investors, and why you're better off ignoring the competition. The truth is, you need less than you think. You don't need to be a workaholic. You don't need to staff up. You don't need to waste time on paperwork or meetings. You don't even need an office. Those are all just excuses.
What you really need to do is stop talking and start working. This book shows you the way. You'll learn how to be more productive, how to get exposure without breaking the bank, and tons more counterintuitive ideas that will inspire and provoke you.
With its straightforward language and easy-is-better approach, Rework is the perfect playbook for anyone who’s ever dreamed of doing it on their own. Hardcore entrepreneurs, small-business owners, people stuck in day jobs they hate, victims of "downsizing," and artists who don’t want to starve anymore will all find valuable guidance in these pages.
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Creators
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Publisher
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Release date
March 9, 2010 -
Formats
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OverDrive Listen audiobook
- ISBN: 9780307713391
- File size: 81746 KB
- Duration: 02:50:18
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Languages
- English
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Reviews
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AudioFile Magazine
The founders of a cutting-edge software company show why traditional advice for start-up companies is mostly wrong. Rather than becoming bogged down by rigid operational models or marketing protocols, they urge executives to stay flexible in the way they organize work, internal communication, and interactions with the outside world. They say businesses are more effective when their people work naturally and intuitively, rather than blindly following the practices most MBAs recommend. The focus is on common-sense principles like staying intellectually nimble and making a 100% emotional commitment to a worthwhile product. With his natural enthusiasm and broad range of phrasing tools, narrator Mike Chamberlain adds tremendous appeal to this compact lesson on "keeping it simple." His excellent work magnifies the significance of the book's message. T.W. (c) AudioFile 2010, Portland, Maine
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